Nowadays, there are many email management software companies that can both save you time and increase your productivity. This software can help with several tasks, but one of the most helpful is creating autoresponder sequences. Autoresponder sequences are...

The final deadliest email marketing mistake is taking on too much responsibility. When it comes to email marketers, they oftentimes feel best when they do the entire campaign themselves. They want to make the content, choose the images, and design the layo...

You’ve created your strategy, built your list, chosen your platform, and designed your template. Now it’s time to send out your very first marketing email to your subscribers. To make sure your first email blast is a success, do it right with DataCzar Conn...

There’s nothing worse than outdated content. As we’ve said before, customers need to be actively engaged or you’ll risk losing them as prospects. This is why an email marketer’s job is so incredibly difficult. However, if you stay away from these deadly em...

Balance is very important when it comes to email marketing. Some email marketers get much too caught up in the results of their efforts and forget just how important the actual email content is. With ineffective email marketing campaign content, you can be...

When it comes to email marketing, it’s dangerously easy to make mistakes. Even the smallest of mistakes can cost you hundreds- if not thousands- of leads. Email marketing is a fickle industry because it relies so heavily on not just data and statistics, bu...

Never underestimate the power of social tests. Nearly everyone is influenced by society- including your customers. Peer pressure and social influence go hand in hand. Just take this study on shopping habits for example- 63% of people said that there was a...

They say that “a picture is worth a thousand words.” You may not have realized that this is a psychological fact, not simply an observation. The human brain is powerful and is able to extract deep meaning out of images. Images provoke emotional responses....

A list is the foundation of your email marketing efforts. With an average of 122% return on investment (ROI), email marketing is unparalleled in its potential to boost sales and help you build better customer relationships. Managing your email lists in Dat...

FOMO is so real. If you’ve never heard of this acronym before, you might have been living under a rock. FOMO, also known as the Fear of Missing Out, is something that we can all relate to. It’s the feeling that you get when your friends are throwing a part...